...and while we are keeping it simple....

Were you aware that DISCOUNTER shoppers are VERY open to influence as to what to buy when in store?

Well, now you are. Only 22% of discounter shoppers always buy the same products. So that's 78% who are open to influence.

What are you doing to encourage these shoppers to buy YOUR products??

What attracts shoppers to pick up something they didn’t intend to?

Insight from our Discounter Tracking Programme can tell you. You know what to do... pick up the phone to your him! account manager now and pick their brains!