Aldi wins with fruit & veg

More than 1-in-2 shoppers at Aldi will buy fresh fruit or vegetables - a bigger proportion than any of its competitor convenience store or high street supermarket chains (only Morrisons comes close).

With Aldi’s ongoing ‘Super 6’ fruit & veg promotional offer (see below) and an impressive range, quality and display, it’s no surprise customers increasingly see Aldi as a destination for fruit & veg. 

Source: Discounter Tracking Programme