Breakfast like a King....

Breakfast is becoming an important meal occasion to get right. Well, they do say that it’s the most important meal of the day!

Have you, as a retailer or supplier thought about how you can drive listings, distribution, visibility and sales via breakfast meal deals? A coffee or juice and a savoury snack such as a bacon roll or porridge is the third highest mentioned ‘meal deal’ shoppers said they wanted to see as part of him!’s Food to Go Tracking programme.

How often would they buy one if available? 48% of FTG shoppers buy breakfast on-the-go at least once a week - how can you harness this opportunity?

Download our FTG fact card for further insight or call your him! account manager for further information.