Take a tour of Greggs' new concept store...
According to 6,000 shoppers in him! 's Food-To-Go tracking programme, 2011, the key drivers of outlet choice for out of home eating (on the high street) are: quality & taste, freshness/freshly made, easy to eat, fast service, inexpensive and amongst others…being able to customise.
him! recently visited the brand new Greggs moment- Greggs' new concept store in Newcastle. We decided is that Greggs' new offer certainly does deliver against all of these - giving change from a fiver for a typical lunch and adding to the already formidable and strong competition on the high street for consumers out-of-home consumption spend. Click HERE to see our overview on this exciting new addition to the world of Food To Go!
If you would like to learn more about our Food To Go tracking programme, please contact your HIM account manager for more information.
Sign up now to receive our free weekly customer insights straight into your inbox.