Greggs opens new coffee concept
Greggs opens new coffee concept
The increasing focus on coffee continues as Greggs opens its first concept coffee shop in Newcastle. Around 50 new products have been created for the ‘Greggs Moment’ concept with no sausage rolls or pasties in sight.
Greggs’ current customers are already increasingly open to the growing coffee trend with nearly 1-in-5 already ordering a hot drink at regular Greggs outlets.
Source: Food-to-go Tracking Programme