Good afternoon, and welcome to the new him! On trade Blog...!
Date: 20 March 2012
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Today we look at how one bar in the US has moved sideways from just serving drinks and food to becoming a real part of their customers' lives
Date: 21 March 2012
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How can pubs and bars compete with the lure of cheap supermarket booze?
Ontrack 2012 tells us that 2/3rds of pub customers are comparing prices in pubs to those found in supermarkets- high, but not all encompassing- that means 33% don't...
Date: 24 August 2012
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Signs like this could be the difference between a customer walking past, or coming in to spend money
Date: 13 September 2012
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Deeds for drinks? This pub is offering free drinks / bar tab in return for their customer’s skills. We like this idea & hear that it has been successful.
Date: 02 October 2012
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With pub CUSTOMERS wanting change- and a lot of it- it’s imperative that we get t know what customers are expecting from the pub industry over the next few years.
Date: 10 October 2012
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I looked at results from Ontrack 2012, and saw that 36% of customers are planning on spending LESS in pubs and bars over the next 12 months all the more reason for ontrade outlets to have a point of difference
Date: 09 October 2012
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40% of pub and bar customers see this as a good thing that their local pub should be doing....
Date: 16 October 2012
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I facilitated a focus group of publicans as part of our "Future of Pub Retailing" programme. One issue that we discussed is the idea of contactless payment and ordering food and drink on an ipad at your table
Date: 09 November 2012
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Last week I went to the Pub Retail Summit, organised by our friends at M&C Report. Amongst some great presentations on the day, I particularly liked one by Vikki O'Neill who focused on what pubs and bars could learn from chain restaurants- and specifically on the subject of social media.
Date: 16 November 2012
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Last week, as part of the Future of Pub Retailing programme, I facilitated a focus group of Pub Customers, and asked them what innovative ideas they have seen in the pub industry...
Date: 30 November 2012
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Last week I visited a pub near the Thames. It was a cold but clear night, and we wanted to sit outside.
Date: 23 November 2012
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Not the best week...
Date: 07 December 2012
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We spoke to customers and publicans, and one of our questions to publicans was "What categories do you see driving to your sales growth over the next 12 months?". Number one answer from publicans was ...
Date: 14 December 2012
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Well, we are well into the New Year now- 2013, it seemed SO far away when I was younger, and now it's here. So I have got to thinking about The Future and what it might bring for me- after all, I didn't sit in a classroom at the age of seven and say "you know what, when I grow up I want to be "Head of Sales for a market research and consultancy firm", but I DID always want to write. Consequently I have started up a "Travel Blog" to chart my little adventures- starting with my Kilimanjaro trip a couple of summers ago, and encompassing Cuba, and soon a South Africa entry and a Vietnam diary. If you are interested (or just want to waste some time on a Friday morning), have a look- http://whollymoses1.blogspot.co.uk/ - all feedback is welcome.
Date: 11 January 2013
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Before I left the UK, a colleague sent me the below pictures- two menus from an All Bar One near her- a "sinful" one and a "soulful" one- giving two separate options for diners to choose from...
Date: 02 February 2013
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