Pub tenants

We know the climate is tough. But we also know opportunities must exist to grow sales in the on-trade, by getting current customers to spend more per visit, and/or to get more customers into pubs.

Tenant Track speaks to those on the frontline to understand what suppliers can do to better support these tenants.

How we do it:

him!'s Tenant Track Study speaks to over 500 ontrade tenants via telephone interviews.

Focus areas typically include:

 

  • Do they offer hot/cold food/ snacks/ bakery items?
  • How is their sales percentage split, dry v wet?
  • How satisfied are they with their pub company's fees?
  • How satisfied are they with their pub company's level of support for the food they serve, e.g. menus, advice etc?
  • How satisfied are they with their pub company overall?
  • In what areas do they think their pub company could improve?
  • How do they rate the training provided by their pub company?
  • How do they rate the clarity of contractual agreement with their pub company?
  • How do they rate the information and advice provided by their pub company?
  • How do they rate the recruiting process of their pub company?
  • How do they rate the promotions provided by their pub company?
  • How do they rate their pub company's website?
  • What was the main factor that influenced their choice of current pub company?
  • How often do they receive a visit from a pub company representative?
  • Which of the following would they find most useful from a pub company rep e.g. Introduce new products, assist with merchandising solutions, help with staff training & education, assistance with promotions?
  • And much more - ask Katy for a question list.

For more information about him!'s Tenant Track please contact Katy Moses, Business Development Manager on katy.moses@him.uk.com 020 7611 0421 or 07912 717 567. 

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