him! on tap
As part of Ontrack 2012, we asked pub and bar customers what they believed demonstrated Value For Money. The top 3 answers? ...
Date: 19 April 2013
I am sending today's Friday Facts from sunny Bruges, where I am enjoying a short break and have- so far- NOT managed to track down Colin Farrell* (although, not for want of trying!). I have, however, managed to track down a lot of beer and snacks...which leads me nicely to today's fact....
Date: 15 April 2013
... so I was surprised to see that she was suggesting a "Fish Masterclass" rather than a night out on the tiles... turns out that her local pub does a lot of "experiential" nights
Date: 15 April 2013
A few weeks ago, we attended the Future Pub Conference and heard more about a pub company who is seeing double digit growth by maximising this trend...
Date: 21 March 2013
As part of Ontrack 2012, we asked customers what they would like to see from their "future" pub. The top answers include...
Date: 14 March 2013
A great example a pub targeting its promotions- it's Mother's Day this weekend for those of you who've been living in a cave for the last two weeks- and wasn't it only last week that I was extolling the virtues of attracting families to pubs? ...
Date: 08 March 2013
As part of my presentation at Wednesday "Future Pub" Conference, I spoke about how attracting families should be of high importance to pubs. If you needed proof as to WHY- here it is....
Date: 01 March 2013
The bid to buy my local pub as a community concern is going from strength to strength...and it got me thinking about the place that a local has in its immediate community....
Date: 22 February 2013
Last week, we announced the results of the 2013 Tenant Track programme...
Date: 21 February 2013
Going through my emails on my return, I have noticed a lot of news focusing on the supers buying up high street properties for their convenience arms- yet MORE competition to the Great British Pub Industry...
Date: 08 February 2013
Before I left the UK, a colleague sent me the below pictures- two menus from an All Bar One near her- a "sinful" one and a "soulful" one- giving two separate options for diners to choose from...
Date: 02 February 2013
With The "Future of Pub Retailing" conference, hosted by the M&C Report drawing ever closer, I thought I might share some more insight from our programme of the same name...
Date: 25 January 2013
... I think I have been to 5 UK cities in the last 5 days and have notched up about 2000 miles of travel- if only there was an "air miles" scheme for trains! I also had the pleasure of a swift glass of wine in The Parcel Yard inside Kings Cross Station this week- great new addition to the UK pub market, I highly recommend it!
Date: 18 January 2013
Well, we are well into the New Year now- 2013, it seemed SO far away when I was younger, and now it's here. So I have got to thinking about The Future and what it might bring for me- after all, I didn't sit in a classroom at the age of seven and say "you know what, when I grow up I want to be "Head of Sales for a market research and consultancy firm", but I DID always want to write. Consequently I have started up a "Travel Blog" to chart my little adventures- starting with my Kilimanjaro trip a couple of summers ago, and encompassing Cuba, and soon a South Africa entry and a Vietnam diary. If you are interested (or just want to waste some time on a Friday morning), have a look- http://whollymoses1.blogspot.co.uk/ - all feedback is welcome.
Date: 11 January 2013
... what about the world out there- how healthy actually ARE people? Well, him!, at the end of 2012 looked into the "Health of the Nation" and discovered the following: -
Date: 03 January 2013
With the festive season in mind, today I have a little amusing insight for you... NOT this time from the world of pubs and bars, but from the Convenience Retail industry, but it was too good a piece of information NOT to share...
Date: 21 December 2012
We spoke to customers and publicans, and one of our questions to publicans was "What categories do you see driving to your sales growth over the next 12 months?". Number one answer from publicans was ...
Date: 14 December 2012
Not the best week...
Date: 07 December 2012
Last week, as part of the Future of Pub Retailing programme, I facilitated a focus group of Pub Customers, and asked them what innovative ideas they have seen in the pub industry...
Date: 30 November 2012
Last week I visited a pub near the Thames. It was a cold but clear night, and we wanted to sit outside.
Date: 23 November 2012
Last week I went to the Pub Retail Summit, organised by our friends at M&C Report. Amongst some great presentations on the day, I particularly liked one by Vikki O'Neill who focused on what pubs and bars could learn from chain restaurants- and specifically on the subject of social media.
Date: 16 November 2012
I facilitated a focus group of publicans as part of our "Future of Pub Retailing" programme. One issue that we discussed is the idea of contactless payment and ordering food and drink on an ipad at your table
Date: 09 November 2012
40% of pub and bar customers see this as a good thing that their local pub should be doing....
Date: 16 October 2012
With pub CUSTOMERS wanting change- and a lot of it- it’s imperative that we get t know what customers are expecting from the pub industry over the next few years.
Date: 10 October 2012
I looked at results from Ontrack 2012, and saw that 36% of customers are planning on spending LESS in pubs and bars over the next 12 months all the more reason for ontrade outlets to have a point of difference
Date: 09 October 2012
Deeds for drinks? This pub is offering free drinks / bar tab in return for their customer’s skills. We like this idea & hear that it has been successful.
Date: 02 October 2012
Signs like this could be the difference between a customer walking past, or coming in to spend money
Date: 13 September 2012
How can pubs and bars compete with the lure of cheap supermarket booze?
Ontrack 2012 tells us that 2/3rds of pub customers are comparing prices in pubs to those found in supermarkets- high, but not all encompassing- that means 33% don't...
Date: 24 August 2012
"I had a taster and then what happened next?.....I went into the aisle where said drink was being merchandised and bought a full sized bottle...why can't pubs do this?"
Date: 17 August 2012
Don't just use the board outside your pub for opening hours- its a very important marketing tool!
Date: 11 April 2012
Today we look at how one bar in the US has moved sideways from just serving drinks and food to becoming a real part of their customers' lives
Date: 21 March 2012
Good afternoon, and welcome to the new him! On trade Blog...!
Date: 20 March 2012
How valuable are students to the pub industry?
Date: 07 March 2012