C-stores to capitalise on top-up Christmas opportunity

Only 12% of shoppers plan to buy their Christmas food and drinks in one big shop this year - leaving the door wide open for convenience stores to grab a juicy slice of the 2014 festive market.

The findings, from an exclusive HIM survey of 1,241 UK adults, meant there was “plenty of opportunity for c-stores to attract increased top up shops over the festive period,” HIM said.

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