Top-up back in growth at convenience stores

Convenience stores have successfully arrested the decline in top-up shoppers and started to win them back again during 2014, according to the latest data from HIM Research & Consulting.

The percentage of shoppers on a top-up mission in the convenience sector had been in decline in recent years but between spring 2013 and spring 2014 the proportion increased from 30% to 31%, and this summer increased by another point to 32%.

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