CTP unveiled that 1-in-4 Co-op convenience store shoppers are on a ‘newsagent mission’

Nearly 1-in-4 Co-op convenience store shoppers are on a ‘newsagent mission' meaning news, mags, tobacco and lottery are their key destination driving categories. This has increased from nearly 1-in-5 shoppers just two years ago.

Contact katy.moses@him.uk.com to find out how best to satisfy this growing non-food shopping mission at Co-op.

Source- him! 2009/10 Convenience Shopper Tracking Programme