him! research & consulting is delighted to announce that Martin McColls and The Cooperative Group have both signed up to CTP (Convenience Tracking Programme) with immediate effect.
CTP is the UK authority on shopper insights for the convenience sector. Almost 1 million shopper insights will be captured by HIM via CTP in February & March 2012 alone, as we speak to almost 25,000 shoppers face-to-face across branches of most UK c-retailers. Martin McColls and The Cooperative Group join over 80 other convenience retailers, suppliers and manufacturers in this long established and esteemed tracking programme.
Tom Fender, Managing Director, said of the new additions to the programme: ‘HIM are delighted to welcome these 2 exciting and important convenience retailers into CTP and we look forward to working with them closely delivering actionable insight over the coming months.’
Posted: 30/01/2012 10:20:51
by
Natalie London
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